Fashion news

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Mattel x Zara for the young fans of Hot WheelsMattel and Zara joined forces to equip young fans with the appropriate “Hot Wheels look” for a full throttle adventure. The new collection – the result of the collaboration of these two companies – consists of children’s t-shirts, in 3 different colors. The images of Hot Wheels cars, the dynamic slogans and retro graphics with bright colors give life to the collection. Your kids can already find the collection in Zara stores.

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The Melina Mercouri foundation challenged the famous designer to get inspired by the one and only Melina Mercouri and design two pieces of clothing in order to brace the foundation’s intents! The results are two marinières which will be sold in limited pieces for 60€ and 80€ at the foundation, at Luisa Boutique in Athens and Mykonos and you can also find it online at benakishop.gr!

jpg melina merkouri

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Achilleas Accessories Spring-Summer 2015  Lookbook 1 Achilleas Accessories definitely suggests clothes with prints for this Spring and Summer. Geometric, stripes and floral prints will be very popular, as they can give a more playful touch to your looks. Also, light fabrics in pastel shades and some black and white combinations are a great idea. They are suitable for a morning walk or your vacations on an island. Don’t forget to complete your outfits with the right accessories like statement necklaces for a more glamorous result or your shopping bag as a more casual choice. Check out the company’s lookbook and get inspired!!

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It’s the fourth consecutive time that Michelle Williams poses as the star of Louis Vuitton handbags’ campaign, photographed by Peter Lindbergh. For this campaign, Spring 2015, she changes into a dark character, wearing black clothes and showing nice satchels and hand bags.  You will find that her hair is a bit longer than her signature style, but equally beautiful.

Michelle Williams for Louis Vuitton campaign

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Since Jeremy Scott turned the McDonald’s name into a ”fashion icon” it was pretty much expected that this was’t going to end! And we just heard that the French lifestyle store Colette, partnered with the fast food giant for a limited edition collection! The capsule collection will contain t-shirts, bags and phone cases and will be available at Colette and online from May 4th! The price range will be between 1€ for postcards to 35€ for t-shirts!

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Sfera Spring Lookbook for men 1

Sfera published a new Spring lookbook for men a few days ago. The clothes are flowy and light mostly in blue and white shades. You will also notice floral, stripes and polka dot patterns for more stylish combinations. The looks are suitable both for Spring’s warm mornings and cool nights.  You can choose to wear them for a morning coffee or a gathering for drinks with your buddies. One thing is certain, this lookbook fires us up and we can’t wait until Summer arrives!!

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FiA fashion SS2015 lookbookI recently came across FiA fashion, a Greek clothing company, with a 40year experience. I immediately went to check out their clothes, and found out their Spring/Summer 2015 lookbook, which I really loved, and I had to share it with you. Modern, stylish and fashionable clothes, which follow the trends of the season, is what you’ll find in their most recent collection. Check out the photos from their lookbook below, and click here if you want to see their full size.

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Summer Campaign

Η&Μ made a very smart choice and entrusted the summer campaign to four supermodels Doutzen Kroes, Adriana Lima, Joan Smalls and Natasha Poly. The collection is based on the boho-chic style and consists mainly of sleeveless paisley dresses, an uber summer print, and bikinis tied at the side.

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The super famous American brand Keds teamed up with Oasis to create a new capsule collection, just in time for spring/summer. There are four styles available which reflect the most popular trends for this season: vibrant prints, stripes, florals and animal prints! Just imagine yourself wearing these cool shoes with a pair of denim shorts and oversized t-shirts! The capsule collection is already available since April 13 on oasis-stores.com  and will retail for 77$!

keds and oasis

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